Campbell Soup Company Launches Program to Advance School Nutrition
“Full Futures: A School Nutrition Partnership” Kicks Off in Camden City School District; Campbell to invest $ 5 million over five years
CAMDEN, NJ, October 19, 2021– (COMMERCIAL THREAD) –Campbell Soup Company (NYSE: CPB) today announced the launch of Full Futures, a program to foster a school nutrition environment that ensures all students are well nourished and ready to thrive in school and in life. Campbell plans to invest $ 5 million over the next five years and is joined by a number of nonprofit and corporate partners.
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Students taste fresh produce in a food test run by the Food Bank of South Jersey and Wellness in the Schools as part of Full Futures: A School Nutrition Partnership. Campbell Soup Company is investing $ 5 million over five years and is working with the Camden City School District and a number of nonprofit and corporate partners to advance school nutrition. (Photo: Business Wire)
In the first year, Full Futures will launch a pilot project in Campbell’s hometown of Camden, New Jersey, reaching approximately 2,000 students enrolled in three pilot schools — Dr. Henry H. Davis Family School, Morgan Village Middle School and Camden High School – with direct programs such as nutrition education, school gardens, taste tests and menu extensions. Another 5,000 Camden students will see improvements through district-wide nutrition policy and menu changes.
Schools play a vital role in providing daily nutrition for children, supporting their growth and development, and providing them with the nutrients they need to thrive. Children consume more than a third of their daily calories at school1, and there is an association between healthy eating behaviors and academic performance2. Students with higher grades are more likely to eat breakfast every day, eat fruit or drink 100% fruit juice, and eat at least vegetables, according to the Centers for Disease Control and Prevention. once a day, while avoiding sodas.2. Campbell recognized that these facts present a significant opportunity to make an impact and by leveraging the wide range of expertise and resources of local and national partners, Full Futures can advance developments in school nutrition programs and infrastructure. .
“The food students eat in school has a huge impact on their ability to learn and has an impact on their well-being today and in the future,” said Mark Clouse, President and CEO by Campbell. “We believe the Full Futures partnership will provide students with the opportunity to not only be successful in school, but help them reach their full potential.”
Full Futures takes a holistic approach, focusing on four key pillars:
Building the Mindset of School Nutrition: Make access to nutritious school food a top priority for the school district, enacted through district-wide wellness policies and expanded school lunch programs that provide food to students 365 days per year.
Improved food service infrastructure: Ensure food service staff and other key stakeholders have the equipment, training and resources to run successful and nutritious school meal programs.
Provide nutrition education: Expand the reach and impact of nutrition and culinary education in a variety of school settings and audiences to support nutritious food choices in school, awareness and interest in nutritious foods.
Improved purchasing and implementation of the menu change: Help districts source nutritious, locally sourced ingredients and support student-centered and culturally inclusive menus.
Campbell is the co-creator and principal funder of Full Futures, along with FoodCorps providing cocoordinate support for the initiative and develop a master plan that will compile lessons learned from Camden to establish a customizable model that other districts, funders and nonprofits will adopt.
“There has never been a better time to invest in the local vision of feeding children,” said Curt Ellis, co-founder and CEO of FoodCorps. “Together with local partners and the support of Campbell, we are excited to be part of a holistic approach to supporting school nutrition in Camden through the Full Futures initiative.”
Primary partners in this effort include the Camden City School District, Alliance for a Healthier Generation, The Common Market, Food Bank of South Jersey, FoodCorps, National Farm to School Network, Wellness in the Schools, Aramark, and New Jersey American Water. These organizations, many of which are long-standing partners, will support the nutrition education and training of students and staff, the purchase of fresh and local foods, and the measurement for the program. Youth advisory councils made up of high school and high school students will also be critical to the success of the program, ensuring that the needs, tastes and preferences of the students are considered and incorporated.
“We are very grateful for the partnership between the district and Campbell,” said Camden Schools Superintendent Katrina T. McCombs. “I understand firsthand the power of a well-balanced meal. The Full Futures partnership will give our students the extra boost to focus on their academic performance.”
Campbell, headquartered in Camden for over 150 years, is a leader in creating community programs that bring together public, private and not-for-profit partners to create lasting change. This year, Campbell concluded the final year of its Healthy Communities program, a 10-year, $ 10 million effort to improve the health of Camden’s youth. The program created the largest urban network of healthy convenience stores in the state, launched a city-wide after-school sports program, and improved healthy eating options and nutrition education.
“Good nutrition is an essential part of a successful school day for every student,” said Camden Mayor Victor Carstarphen. “Access to quality food and the emphasis on nutrition education is a challenge in urban areas and in communities of color. I am delighted to see Campbell, with over 150 years in the Camden community, helping to bridge the gap between access to nutritious food and school performance. Full Futures will help reshape school nutrition while making positive changes for thousands of Camden students. “
Over the past decade of the Healthy Communities program, Campbell and partners have identified opportunities to improve the school nutrition environment, from cafeteria equipment and cooking techniques to menu changes, which has led to to the formation of Full Futures.
“I applaud Campbell, FoodCorps and the other partners for launching this innovative new partnership in Camden to ensure children have access to the nutritious meals they need to thrive,” said Representative Donald Norcross. “As an advocate for funding school infrastructure, I know we must all work together to give our children a chance to succeed.”
“We are excited to build on Campbell’s legacy of impact with the launch of Full Futures,” said Kim Fortunato, vice president of community affairs and president of the Campbell Soup Foundation. “We look forward to incorporating lessons from our pilot project as we expand the program to other Campbell communities.”
The B-roll of the program in action is available on campbellsoupcompany.com/FullFuturesBroll. For more information on how Campbell is making a lasting impact in his hometown communities, visit campbellsoupcompany.com/our-impact/community/.
About Campbell Soup Company
For over 150 years, Campbell (NYSE: CPB) has connected people through the food they love. Generations of consumers have trusted Campbell to provide delicious and affordable food and drink. Based in Camden, NJ since 1869, Campbell generated net sales of nearly $ 8.5 billion in fiscal 2021. Our portfolio includes iconic brands such as Campbell’s, Cape Cod, Goldfish, Kettle Brand, Lance, End of July, Milano, Pace, Pacific Foods, Pepperidge Farm, Prego, Snyder’s from Hanover, Swanson and V8. Campbell has a habit of giving back and acting like a good steward of the environment. The company is a member of the Standard & Poor’s 500 as well as the FTSE4Good and Bloomberg Gender-Equality indices. For more information visit www.campbellsoupcompany.com or follow the company’s news on Twitter via @CampbellSoupCo.
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